Enzo Avigo (Intercom, Zalando, N26; founder of June (YC); more recently joined Amplitude) shares how a PM became a founder - and how “just posting” on LinkedIn turned into his unfair advantage. We get into why people follow people, what the algorithm actually rewards, and how content can move real revenue.
00:00 Intro
01:17 how to actually quit your job and start a startup
02:54 how Enzo accidentally became an influencer
06:08 finding your voice and not selling your soul to the algorithm
10:17 cringe on LinkedIn
11:49 how B2B marketing is changing
13:00 LinkedIn generates 20% of June’s revenue
19:45 how to catch a creative idea before it disappears
28:28 how to build a personal brand on LinkedIn
37:55 remote-first culture at June
42:06 whether you should hire juniors into startups
48:20 how to build real connections in a remote setup
53:43 how Enzo hires people
1:05:35 using AI — and how to even say it in French